Estora Terms of Service

Last updated: April 10, 2026

These Terms of Service (the “Terms”) govern your access to and use of Estora’s websites, web applications, APIs, and related services (collectively, the “Service”).

Estora is operated by ShiftFlow Inc. (“Estora,” “we,” “us,” or “our”). If you use the Service on behalf of a company or other entity, “Customer” means that entity, and you represent that you have authority to bind it to these Terms.

1. Acceptance of these Terms

By creating an account, clicking to accept, accessing the Service, or otherwise using the Service, you agree to these Terms. If you do not agree, do not use the Service.

These Terms also incorporate our Privacy Policy and any additional terms or order forms that expressly apply to specific features, beta programs, integrations, or commercial arrangements.

2. The Service

Estora provides software intended to help businesses create, review, organize, send, and track quotes and estimates. Depending on the features enabled, the Service may include:

  • AI-assisted quote drafting and structure generation
  • templates, reusable content, and workflow history
  • revision, approval, and signature-related workflow features
  • file uploads, notes, and quote delivery tools
  • integrations, API access, and related operational features

The Service is a software tool. Estora is not:

  • a general contractor, architect, engineer, estimator of record, or safety consultant;
  • a law firm or legal advisor;
  • an accounting, tax, payroll, insurance, or financing provider;
  • a permitting or code-compliance authority.

3. Customer responsibilities

Customer is solely responsible for:

  • prices, line items, measurements, assumptions, labor, margins, taxes, fees, and commercial terms entered into the Service;
  • reviewing AI-generated or system-generated outputs before sending them to a prospect, customer, or subcontractor;
  • compliance with applicable laws, regulations, licensing rules, bid requirements, permitting obligations, tax rules, consumer protection obligations, and contract requirements;
  • obtaining any consents or permissions required to upload client information, jobsite photos, documents, or third-party materials into the Service;
  • deciding who may access the workspace and what permissions they receive.

Labels, templates, workflows, and generated outputs in the Service are for product functionality only. Estora does not determine legal contract sufficiency, technical scope correctness, or commercial fitness for a particular job.

4. Accounts and access

You must provide accurate information and keep it reasonably up to date. You are responsible for safeguarding your credentials and for activity that occurs under your account or workspace.

Customer controls user access within its workspace. We may suspend or restrict access if we reasonably believe there is unauthorized access, misuse, or a security issue.

5. Acceptable use

You will not, and will not permit others to:

  • use the Service in violation of law;
  • upload malicious code or attempt to disrupt or degrade the Service;
  • access data, accounts, or systems without authorization;
  • reverse engineer, decompile, or attempt to derive source code except where prohibited by law;
  • use the Service to infringe intellectual property or confidentiality rights;
  • use bots, scrapers, or automated means to access the Service in a way that bypasses restrictions or harms the Service, except as expressly permitted by us;
  • use the Service to send spam, unlawful communications, or misleading commercial content;
  • misrepresent the origin of a quote, estimate, or other output.

6. Customer data and content

Customer retains ownership of data and content submitted to the Service, including quote drafts, templates, uploads, client information, and other workspace materials (“Customer Data”).

Customer grants us a non-exclusive right to host, process, transmit, display, cache, back up, and otherwise use Customer Data as necessary to provide, secure, support, improve, and operate the Service, enforce these Terms, and comply with law.

Customer is responsible for the legality, accuracy, quality, and appropriateness of Customer Data. Do not upload information you do not have the right to use.

We may use aggregated or de-identified usage and performance data to operate and improve the Service, provided that it does not identify Customer or individual users.

7. AI features and human review

The Service may include AI-assisted or machine-generated features. These features may help draft quote language, organize scope, suggest structure, or generate related outputs.

AI-assisted features may:

  • produce inaccurate, incomplete, inconsistent, or unsuitable outputs;
  • reflect the quality or quality gaps of the input provided;
  • require manual correction before business use.

You are responsible for reviewing all AI-generated output before relying on it. Do not rely on AI-assisted outputs without human review for pricing, legal commitments, client communications, permitting, code compliance, safety-sensitive work, or other material business decisions.

We may offer beta, preview, or experimental features. Those features are provided “as is,” may change or be removed at any time, and may be subject to additional terms.

8. Privacy

Our Privacy Policy explains how we collect, use, and disclose personal information. If we process personal information on behalf of a customer, the customer is responsible for providing required notices and obtaining required permissions from its users, clients, or other data subjects.

9. Subscriptions, fees, and trials

The Service may be offered on free, trial, or paid plans. Pricing, plan limits, billing intervals, and included features are described at purchase, in the product, or in an order form.

Unless otherwise stated:

  • subscriptions renew automatically for the same billing period until canceled;
  • fees are non-refundable except where required by law or expressly stated otherwise;
  • taxes are additional unless expressly included;
  • plan changes, added seats, or add-ons may be billed on a prorated basis.

We may change pricing or plan structure with reasonable notice. Continued use after the effective date of a pricing change constitutes acceptance of the updated price.

10. Third-party services and integrations

The Service may interoperate with third-party services, including identity providers, storage providers, communication tools, CRMs, payments providers, or other business systems. Third-party services are governed by their own terms and privacy policies.

We are not responsible for third-party services, their availability, security, pricing, or behavior, or for losses caused by customer choices to connect or rely on them.

11. Ownership and feedback

We retain all rights, title, and interest in and to the Service, including all software, designs, interfaces, documentation, and related intellectual property, other than Customer Data.

If you provide suggestions, comments, ideas, or other feedback, we may use that feedback without restriction or compensation.

12. Confidentiality

Each party will use reasonable care to protect the other party’s non-public confidential information and will use such information only as necessary to perform under these Terms. Confidential information does not include information that is public through no fault of the receiving party, was already known without duty of confidentiality, or is independently developed.

13. Disclaimers

To the maximum extent permitted by law, the Service is provided “as is” and “as available.” We disclaim all warranties, whether express, implied, statutory, or otherwise, including implied warranties of merchantability, fitness for a particular purpose, non-infringement, accuracy, and uninterrupted availability.

We do not warrant that:

  • the Service will be error-free or uninterrupted;
  • any output will be accurate, complete, or suitable for a specific job or contract;
  • the Service will satisfy legal, regulatory, insurance, permitting, or customer-specific requirements.

14. Limitation of liability

To the maximum extent permitted by law:

  • we are not liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or for lost profits, revenue, goodwill, business opportunity, or data;
  • our aggregate liability arising out of or related to the Service or these Terms will not exceed the amounts paid or payable by Customer to us for the Service during the twelve months before the event giving rise to the claim.

These limitations apply regardless of the legal theory and even if a remedy fails of its essential purpose.

15. Indemnification

Customer will defend and indemnify Estora and its affiliates, officers, directors, employees, and agents against third-party claims arising from:

  • Customer Data or the use of Customer Data in the Service;
  • Customer’s or its users’ misuse of the Service;
  • Customer’s violation of law, contract, or these Terms;
  • disputes between Customer and its clients, prospects, workers, contractors, or other third parties related to quotes, estimates, pricing, scope, project commitments, or generated outputs.

We will provide prompt notice of a claim and reasonable cooperation at Customer’s expense.

16. Suspension and termination

We may suspend or terminate access to the Service if:

  • fees are overdue;
  • we reasonably believe the Service is being used unlawfully or in violation of these Terms;
  • there is a security incident, fraud risk, or abuse of the Service;
  • required third-party services become unavailable in a way that makes continued operation impractical.

Customer may stop using the Service at any time. On termination, rights to access the Service end, but provisions that by their nature should survive will remain in effect, including provisions on ownership, confidentiality, disclaimers, limitations of liability, indemnification, dispute resolution, and payment obligations.

17. Governing law and dispute resolution

These Terms are governed by the laws of the State of California, without regard to conflict-of-law principles.

Before filing a formal claim, the parties will try in good faith to resolve the dispute informally.

Except for claims that qualify for small claims court or requests for injunctive relief related to intellectual property or confidential information, disputes arising out of or relating to these Terms or the Service will be resolved by binding arbitration on an individual basis in San Mateo County, California, under JAMS Streamlined Rules. The Federal Arbitration Act governs this section.

The parties waive any right to participate in a class, collective, representative, or private attorney general action, and waive trial by jury to the extent permitted by law.

18. Changes to the Service or Terms

We may modify, add, suspend, or discontinue features at any time. We may also update these Terms from time to time. For material updates, we will provide reasonable notice by posting the updated Terms, sending an email, or presenting an in-product notice. Continued use after the updated Terms take effect constitutes acceptance.

19. General

  • Assignment. Customer may not assign these Terms without our written consent, except in connection with a merger, acquisition, or sale of substantially all assets. We may assign these Terms without restriction.
  • Force majeure. Neither party is liable for delay or failure caused by events beyond its reasonable control.
  • Entire agreement. These Terms, the Privacy Policy, and any applicable order forms or addenda are the entire agreement between the parties regarding the Service.
  • Severability. If any provision is held unenforceable, the remainder remains in effect.
  • No waiver. A waiver is effective only if made in writing.

20. Contact

If you have questions about these Terms, contact:

Estora
ShiftFlow Inc.
Email: legal@shiftflow.app